Posts tagged seo

Can a 404 be a good thing?

Do you permanently live in 301 land?  I’m not sure that is always the best practice.  It is my opinion that it isn’t bad if Google finds a 404 now and then.  After all it means you’re working on your site.  It also means you’re human, and not some programmatically generated thing.

Read why 404’s aren’t always bad for SEO

PageRank Sculpting: Should You Be Using the Nofollow Tag?

There has long been a debate as to how to use the nofollow tag specifically to control the way that pagerank flows through the links on a page.  Can you or is it kosher to eliminate certain links from pagerank distribution simply by using the nofollow tag?  Why not learn from the best?  Matt Cutt’s from Google confirms once again that content is King.

Want to know more about the do’s and don’ts of pagerank sculpting?  I suggest that you read Matt’s excellent post.